Tuesday, August 26, 2014

The “Call:” Promote Your Funeral Home on Facebook & Twitter Right From the Arrangement Room!

When Mobits was started about 18 months ago, we got a great piece of advice from Wally Williams, a funeral director in Detroit.
He simply said, “If you want funeral directors to use your product or service, you must make it easy.”
And in that vein, Mobits makes it easy for funeral directors to market their funeral home on Facebook and Twitter, right from the arrangement room!
Here’s how:
When your funeral home signs on with Mobits, we give you a mobile-app for your funeral home and a cool little tool called the “MCard” – Mobits Card for short.
We show you how to save the MCard (and your mobile-app) on your mobile phone as an icon and on any of your employee’s mobile phones.
When you’re in the arrangement room with a family, you let them know that as a part of your service, you make it less stressful for them to notify everyone of the death by making it very easy and fast to post the obituary on their Facebook and Twitter pages and by texting the obituary information to people.
To demonstrate this, the funeral director takes out their smartphone, taps the MCard icon, and asks the family members for their cell phone numbers and enters the numbers in the MCard.
Within seconds, the family member’s cell phones will get a text message welcoming them to the funeral home that also has a link to the funeral home’s mobile app.
The family member taps the link and the funeral home app opens on their phone.
At the bottom of the screen, there are icons for Facebook, Twitter, Email, Google+ and LinkedIn.
The funeral director asks the family to tap the Facebook icon. Once a family member does that, the funeral director asks them to tap the “Share” button at the top of the Facebook page. That posts the funeral home’s mobile-app on the family member’s Facebook page!
And ask them to “Like” the page too since they are already there.
The funeral director then tells them that they can have a mobile app ready the next day for their deceased loved one and everyone can post that to their social media pages and a text message to forward the deceased’s mobile app to everyone.
In this process, you have just created “Likes” for your Facebook page and got your Facebook page posted on other’s Facebook pages, and you never even left the arrangement room!
Now that’s what you call “service!”
Don’t you agree? Either way, we still would like to get your feelings on this subject. Click or tap The “Call” to go to our blog and post your comments! For a demo, text the term “Mobits” to the phone number 72727. Our contacts: phone, 786-763-1875, website, www.mobits.org, email, info@mobits.org.

To demo a Mobits™ outside of the United States, type or copy the following link into a web browser on a mobile phone or device: http://bit.ly/1bgS4QJ. Or Skype us, username “Mobits.org.” Mobits™ can be done everywhere on the planet where there is internet access! International directors are welcome.
We'd like to connect with you on LinkedIn! Please click to invite us:  http://linkd.in/1arZsES
 The “Call” Blog and Email for Funeral Directors


Monday, August 18, 2014

The “Call:” The Financial Benefits of Mobits


In order for the business of Mobits to be successful, we must benefit both the family and the director.
The benefit for the family is Mobits reduce the stress of death notification and gives them a way to use their smartphones to memorialize their loved one.
So, not only is their loved in their heart, their loved one is in their phone.
And with smartphones phones being so highly valued by their owners, interring loved ones in phones is an appreciated option not previously available.
But Mobits must also benefit funeral directors. Here are a few ways funeral directors benefit financially from Mobits:
  1. Up-sell a Multimedia Obituary package. Mobits, combined with a basic death notice in the newspaper, can be packaged and sold at a premium to families. Mobits make it easy for families to notify everyone of a death with text messaging, Facebook, Twitter and email. With Mobits, death information can be shared with just a few taps on a mobilephone. There is no easier way.
  2. Cut out newspaper obituaries entirely and replace them with Mobits. Since newspapers don’t cut funeral directors in, funeral directors should cut newspapers out. Sell a Mobits instead, upcharge it and give families superior service over newspapers. Ask your families do they still have the newspaper delivered to their homes. If they don’t, that’s an opportunity to sell a Mobits.
  3. Up-sell funeral programs on smartphones. The funeral program can be loaded on Mobits and can be viewed from smartphones and printed from smartphones. Families can tell everyone if they want funeral program of their loved one, they can print one from their smartphone.
  4. Embed your brand, your funeral home, in your community. Each smartphone that attends a funeral that you provide is a potential billboard for your funeral home. If you had billboards all around town, do you think you would get more first calls? If you think so, then Mobits can be your all around town billboards.
Mobits is a new revenue source for funeral directors! 
Don’t you agree? Either way, we still would like to get your feelings on this subject. Click or tap The “Call” to go to our blog and post your comments! For a demo, text the term “Mobits” to the phone number 72727. Our contacts: phone, 786-763-1875, website, www.mobits.org, email, info@mobits.org.
To demo a Mobits™ outside of the United States, type or copy the following link into a web browser on a mobile phone or device: http://bit.ly/1bgS4QJ. Or Skype us, username “Mobits.org.” Mobits™ can be done everywhere on the planet where there is internet access! International directors are welcome.
We'd like to connect with you on LinkedIn! Please click to invite us:  http://linkd.in/1arZsES

The “Call” Blog and Email for Funeral Directors